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Why Raw

The Benefit of Raw Food for Your Pet

Nutrition is the foundation of health and the building blocks for energy production, tissue repair and maintenance.  Feeding a fresh, well balanced diet of meat, bones, organs, fruits and vegetables provides the proper nutritional profile for your pets digestive system and the fuel their body needs to develop and thrive.

The key to supporting your pets health is to give them foods they are originally designed to eat.  Raw food is a method of returning pets to their evolutionary diet. Their wild ancestors are born opportunistic carnivores, natural hunters and scavengers who thrive on highly digestible protein for energy. Their stomach pH is highly acidic, meaning they are able to break-down raw meat and bones; and their powerful jaw and teeth are made for tearing and chewing.  The evolution of our domestic animals hasn’t changed their dietary requirements.

Raw food is feel-good nutrition for your pet, and is particularly beneficial for animals with digestive sensitivities, food intolerances, allergies, and those picky eaters. 

There are many reasons a natural prey diet is ideal for your animal friend, such as:

Easily Digestible

Dogs and cats absorb nutrients from whole foods better than processed bagged-diets. Raw is easily digested and provides a rich source of protein, fat, vitamins, minerals and roughage. With fewer and easily identifiable ingredients in raw pet food, you’re ultimately in control of what they eat and they will love you for it.

Good Oral Hygiene

Raw foods contain naturally occurring enzymes that help protect teeth and gums, as well as prevent tartar build up and periodontal disease. Additionally, by including raw meaty bones 1 - 2 times per week, provides natural scraping for teeth and satisfies your pets natural urge to chew.

Healthy Skin + Coat

A shiny attractive coat starts with clean dietary proteins and beneficial fats. These nutrients nourish healthy skin and fuel a thicker, softer more luxurious coat. And because diet will directly affect the skin, upgrading your pets food source will help address most underlying cause of skin irritations and odour-related conditions.

Smaller Poops

Poop is a window into digestive health. Dogs and cats have a very short, acidic digestive system that is designed to break down food quickly and effectively. Better digestibility and absorption rate fuelled by raw foods, means less uncomfortable bloating, stinky gas and less waste out the other end.

Increased Hydration

Carnivores hydrate themselves through the food they eat.  Raw food has a high moisture concentration, resulting in natural hydration. You will notice that your dog or cat may drink less water because they are being well hydrated through their raw diet. Natural hydration also helps promote healthy organ function.

Healthy Body Weight

A large percentage of our domestic animals are overweight. Obesity is a growing concern and can impact longevity and quality of life. A raw diet offers bioavailable, wholesome foods to help maintain healthy weight. Raw is free of added carbohydrates and sugars, which are mere empty calories and result in frequent energy spikes and crashes.

Allergen Free

Many raw fed pets are free of dietary allergens found in commercial pet food. Grains, fillers, dyes and preservatives contribute to allergy symptoms and food sensitivities. Raw ingredients are natures nectar supporting and improving skin, ears, eyes and autoimmune conditions. Raw is easily customizable to address specific dietary concerns or health conditions.

Focus + Clarity

A wholesome diet of raw food helps to boost brain function. With a clear mental state, improved temperament and behaviour. Focussed and well mannered pets are easier to train. Emotional and mental clarity reduces anxieties and removal of chemical additives doesn’t strain the nervous system.

Increased Energy

Fresh raw pet foods provide bioavailable micronutrients and macronutrients; invigorating fuel increases metabolic rate and activity level. With increases energy you can enjoy quality time such as longer walks, fun playtime activities, while you enrich your bond with your best fur-friend.

Boosts Immunity

Nourishing proteins, vitamins, minerals, and live enzymes support the normal development of a strong, balanced, well-developed immune system. It also helps eliminate inflammatory conditions, a key component of dis-ease in the body.

Fewer Vet Visits

Preventative medicine and nutrition are the cornerstones to health and vitality for every species.

Think about food as the most important daily “medicine”.

Overall Wellbeing

Introducing a balanced raw diet will improve your pets digestion, immunity, energy, focus, stabilize weight, improve muscle tone, support bone and joint health, along with healthy brain development and nervous system function.

A strong and spirited animal begins with their nutrition — feeding them well shows how much we care!


Visit WildPaws Pantry to learn more about raw nutrition and bring home some deliciously healthy eats and treats for your furry friend!


Disclaimer: This information is intended to provide information only. Each animal health situation is unique. This information is not intended for use in diagnosis or treatment of specific health problems or diseases, and should never be considered as a substitute for veterinary advice. We advise you speak to your veterinarian or canine nutritionist with any questions you may have regarding the medical condition of your pet.